Give more people
a reason to choose
your clinic
FOR ESTABLISHED MED SPAS & AESTHETIC CLINICS
A 90-day campaign combining story-driven content, Meta ads, and follow-up to turn interest into consultations
90 days. One production day. One connected campaign
90
DAYS
Great Treatments
Deserve a clearer path to booking
You have the team, the expertise, and the treatments. But a potential patient still needs to understand why they should choose you—and what to do next. When content, ads, and follow-up work separately, that journey can break down.
01.
People see the treatment
They don't know your team
Your content needs to show the people, expertise, and care behind the service so a new patient has a reason to trust you.
02.
Your ads get attention
The next step feels unclear
An interested person needs a focused page that answers their questions and makes requesting a consultation simple.
03.
An inquiry comes in
Follow-up becomes another task.
Your team needs a clear way to see new inquiries, respond, and track whether those conversations become appointments.
We connect those steps into one 90-day campaign.
Build Trust.
Get Attention.
Make the Next Step Easy
We create content that introduces your team, explains your treatments, and helps people understand your approach before they inquire.
Build trust with your story
01.
We turn your strongest treatment messages into ad variations and test which ones generate relevant inquiries.
Get attention with paid ads
02.
We connect the ads to a focused landing page, lead tracking, and appropriate follow-up so your team can move inquiries toward a booking.
Support the path to a consultation
03.
Your team delivers the patient experience.
We build the marketing journey that leads people to it.
The Ricoso 90-Day Patient Growth Campaign combines the creative work and campaign setup needed to move from showing up online to generating and tracking treatment inquiries.
One campaign.
The pieces working together.
We review your priority services, patient audience, pricing, and capacity to choose a clear campaign focus.
Treatment and campaign strategy
We capture your team, space, expertise, and treatment education in one coordinated shoot, with prompts and direction prepared in advance.
One planned production day
A library of brand and educational content designed to introduce your clinic and answer potential patients' questions.
Photos, Short form & Long form content
Ad creative + 90-day Meta management
We develop hook, message, and call-to-action variations, launch your campaign, and use performance data to guide adjustments.
A clear destination for ad traffic, supported by a pipeline that helps your team track inquiries and appointment outcomes.
A focused landing page + lead tracking
Follow-up setup + campaign reporting
Appropriate email or SMS follow-up, subject to consent and supported systems, plus reviews at days 30, 60, and 90.
Choose the right treatments before spending on ads.
We'll review up to three services you'd like to grow, then assess their pricing, delivery costs, repeat-booking potential, and available capacity. From there, we choose the strongest starting point for your campaign and test additional services when the budget and early results support it.
Your Treatment Economics Scorecard
A clear look at what a new booking could be worth to your clinic—and what acquisition cost your treatment margins can support.
Treatment Price
✔︎
Repeat booking potential
✔︎
Contribution per booking
✔︎
Delivery Cost
✔︎
Available Appointments
✔︎
More inquiries only help if they support the services you can deliver profitably.
Meet the Team
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Justin Pascua
FOUNDER
I help service businesses turn their people, experiences, and expertise into content that gives audiences a reason to care.For your clinic, that means showing the people behind the treatments, making your expertise easier to understand, and connecting that story to a clear next step.
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Alex Cadorin
CONTENT CREATOR
Captures the people, moments, and details that make your clinic unique. I turn treatment education and everyday behind-the-scenes moments into content that helps potential patients get to know your team and feel connected to your brand. -
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Dan Orr
VIDEOGRAPHER
He brings your brand to life through cinematic visuals, thoughtful lighting, and high-quality footage, capturing your team, space, and treatments with the care and attention your clinic deserves. -
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Clyde Lingatong
CUSTOMER SERVICE MANAGER
Friendly, attentive, and always ready to help, he is your point of contact throughout the campaign, keeping communication clear and everything moving. They coordinate schedules, gather feedback, and make sure your questions are answered so you always know what comes next.
A CLEAR PLAN
For your next 90 days
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BUILD THE FOUNDATION
We review your treatments, agree on the campaign focus, plan your shoot, and prepare the landing page and lead workflow.
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LAUNCH AND LEARN
We launch the approved creative, track incoming inquiries, and review how those inquiries move toward booked consultations.
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REFINE THE CAMPAIGN
We use what we learn to adjust the messaging, creative, and follow-up, then review the campaign with you at days 30, 60, and 90.
Are you a right fit?
You’re ready for more patients
let’s make sure your clinics are too
Built for established med spas and aesthetic clinics with great care, room to grow and a team ready to turn inquiries into appointments
Treatments Patients Value
Established services and a patient experience you're proud of.
Room in your calendar
Appointments available for the treatments we'll promote.
Budget to support the campaign
Investment in the campaign and a separate Meta advertising budget.
Team ready to respond
Someone to follow up with inquiries and help patients book.
Willing to measure results
Track inquiries, bookings, and treatment outcomes together.
ONE CAMPAIGN. A SHARED EFFORT.
We Build & Manage
Ricoso handles strategy, content, Meta ads, your landing page, and the agreed tracking and follow-up setup
Your team turns interest into care
Your clinic responds to inquiries, confirms appointments, delivers consultations, and guides treatment decisions.
Frequently Asked Questions
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The campaign is designed for established clinics with proven treatments, available capacity, and a team ready to respond to inquiries. We'll review your situation on the call to see whether it's the right fit.
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We can assess up to three priority services. We choose a lead treatment first, then test additional services when the budget and campaign results support it. The aim is to give each test enough attention to learn something useful.
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We plan and direct one production day with your team. You provide the expertise; we help you turn it into clear, usable content,
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No. The campaign fee is $10,000 CAD + HST. Your clinic pays a separate advertising budget of $50/day, or approximately $4,500 over 90 days.
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No. Outcomes depend on your treatments, market, pricing, advertising performance, and how inquiries are handled. We track the campaign and use the evidence to guide improvements.
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Your clinic's team handles personal responses, appointment confirmation, consultations, and treatment sales. We set up the agreed lead workflow and appropriate automated follow-up to support that process.
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We'll review it during planning. Where supported, we'll connect the campaign to your existing booking process. We'll confirm the setup before work begins.
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We review ad spend and inquiries alongside booked and attended consultations where your team records those outcomes. Treatment sales and collected revenue can also be tracked when the necessary information is available.
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We review the campaign and discuss whether continued management makes sense for your clinic. Any ongoing work is scoped separately.
Let's map out your clinic's next growth campaign.
Tell us about your clinic, the treatments you want to grow, and the appointments you have available. We'll use the call to discuss where content, ads, and follow-up could support your goals.
Call Agenda
· Review your priority treatments
· Discuss capacity and treatment economics
· Assess whether the 90-day campaign fits